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HOW CAN I HELP YOU grow YOUR BUSINESS?

THE ART OF ACTUALLY GIVING A damn...

In my podcast series, “The Art of Actually Giving a Damn”, you'll discover how to grow a successful business – from anywhere in the world — without letting go of who you are and what you care about.

The “empath entrepreneur”, a.k.a. the “Give-a-Damner” is locked in a hidden battle against two other types of prolific entrepreneurs. Meet and fear the “sociopath entrepreneur” and the “narcissist entrepreneur”. Both live at the high-end of the personal charisma and manipulation spectrums. But both are low on empathy and ethical intuition. It's in these two areas that the Give-a-Damner thrives.

Through interviews with successful entrepreneurs, personal experience, compelling stories, and current research into empathy, intuition, and innate creativity, this podcast will show you how to find and walk your path as an empath entrepreneur. It’ll also give you a heads up about what to expect along the way.

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In my experience, 80% of success online is determined by one element. It’s what I call your “lingo dynamics”. This is the balance between the words you choose in your content and marketing messaging. That, coupled with how the words fit into the tactical beats, is what shapes how you and your business are perceived. Things like:

  • • Your “hook-lines” (headlines, titles and email subject lines)...
  • • Your “ledes” (The opening 100-400 words of any message/content)...
  • • Your body content (the rest of the words)...

Those things, and how they’re received, determine who notices you online and how many people you’re ultimately able to reach and help. In 2015, I received investor capital and began working on my Lingo Dynamics® tool-set. It’s powered by over 34,000 words, all rated, in 3 categories by thousands of real people, for how each word makes them feel. With this system in your toolbox, you never need to guess how people are going to feel about the words you use in your content and messaging.

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