Would you like a step by step checklist to get 1,000 views of your new blog post? Then read on…
Here are the strategies I’ve personally tested and used to hit 250,000+ page views a month on my blog.
1. Write with Your Goal in Mind
Most traffic and promotion checklists skip over this step entirely – but it’s KEY to getting the traffic and readers you want.
This step alone has been responsible for easily doubling the amount of traffic that hits my blog posts.
If your goal is to get your post noticed and shared, you’ve got to do three things:
- Create remarkable content (something that’s insanely useful)
- Give it a title that makes people want to click (here’s how)
- Make it super easy to share (and ask for the share)
Some of the steps you should take to be sure your post is super shareable and gets attention and clicks when it’s shared:
- Set a featured image and attention-grabbing blog post excerpt (it’ll show up on Facebook when your readers share)
- Include a “Pinnable” image (here’s how to make one with Canva) and be sure it’s got a “Pin” button
- Sprinkable “Tweetables” throughout your post (this is the BEST plugin for tweetables if you’re on WordPress self-hosted)
- Include a call to action like… “Hey if you found this post useful/funny/etc please share it with your friends”
- Be sure you’ve got social media sharing buttons enabled on your blog that show up on the side of your posts and/or at the bottom
And as you write your post, keep in mind that your goal is to get this post noticed & shared!
2. Email Your List
You are building a list, right? Great!
Be SURE that every time you publish a new post on your blog, you email your list and let them know.
Don’t include the entire blog post in the email. Your goal is to get them to click over to your blog and read it there (then comment and share).
3. Kickstart the Sharing
If you don’t have a following yet this step is how you can kickstart your social media sharing and traffic.
Use sites that allow you to collaborate with other bloggers and share each others content:
- Triberr – Triberr allows you to join groups based on the topic/interest and share content from other blogs in return for your content being shared. I recommend the Premium Membership for even better results and more automation.
- JustRetweet – Works on a points system. Share others content and then yours gets shared.
- SocialBuzzClub – Paid only, but a very cool points based sharing system for business bloggers.
- ViralContentBuzz – Also point based sharing. I’m testing this one out and it looks cool so far.
Kickstart your blog traffic and get 1,000s of readers even if you don’t have a following yet, with sharing networks.Click to tweet
4. Post on Facebook
I get a significant percentage of my blog traffic from Facebook. Here’s an example of what I do:
- Post to my blog fan page, and tag anyone who I mentioned/featured/reviewed in my post (example, I might tag Tim Soulo of Blogger Jet whenI promote this post, because I mentioned his TweetDis plugin as indispensible)
- Share the post in groups I’m active in (where allowed/encouraged)
- Mention it on my personal page and invite my friends to share it
Power Tip: If you’ve got a solid lead strategy from your post and you know your numbers, consider doing a dark post to promote on Facebook.
5. Tweet on Twitter
Twitter can be a great source of traffic for your blog if you approach it in a smart way.
I shared about this last week on Online Empire A to Z. In a nutshell…
- Tweet out your post (be sure to include relevant #hashtags)
- Write up 5-10 tweets with different text and schedule them out 1-2 tweets a day over the next week
- Search for people asking questions on Twitter related to your blog post and share the link with them
6. Share in Blogger Communities
Get connected and active in blogging groups and communities. There are lots of options so you can find some that fit you.
I’m a big fan of Triberr.com personally (shared more about in step 3). I’m also active in some challenge groups and Facebook groups.
Here’s a list to help you get started:
- LinkedIn.com Groups
- Google+ Communities
Don’t just pop in to share your content and expect others to promote it for you.
Take time to comment and share other bloggers posts as well, and get to know them. Look for ways to be of service and deliver value first.
7. Personal Outreach to Friends/Clients/Colleagues
Next go through your blog post and ask yourself the following questions:
- Who did I mention (bloggers, friends, colleagues, products/services, etc)?
- Who would be a great resource to add in my post somewhere? (Add them!)
- Who do I know that could really use the information in this post?
- Who have I recently talked with about this topic that would be interested in it?
Now go email, tweet, or FB message everyone from your list above with a personal invitation to check out your post.
Power Tip: Before you write a blog post, reach out to 5-10 experts and see if you can get a quoteable from them (their “best tip”, “favorite tool”, etc) so you can feature them in your post. They’ll be even more likely to share your content.
8. Build Links from Relevant Blogs
Now, set your timer for 20 minutes, you’re going to go on a commenting spree. The goal is to leave at least 4 comments on related blog posts, that link back to your own post.
For example, if you had a blog post about how to get more traffic to a blog post, it would make sense for you to leave a comment on this blog post… because people who are reading this one, are likely interested in your, too. Make sense?
Here’s the process:
- Figure out what your top three key phrases are for your blog post
- Search the CommentLuv search box for your key phrases (if you aren’t a CommentLuv member, you can use this site to find CommentLuv blogs or search Alltop.com)
- Quickly choose 4 blog posts to comment on
- Read through the post and leave a comment, being sure to click CommentLuv and that it brings up your most recent blog post
- That’s it!
This tactic will help you build valuable links back to your new post.
Power Tip: Remember that your headline is the only thing that will show up with your content so be sure it makes people curious enough to click!
9. Link Within Your Blog
Take 10 minutes to do the following:
- Search your blog for any posts about similar topics
- Of similar posts choose the three that get the most traffic
- Add in a link from your three older posts to the new one you just published
- Schedule some social media promo for the three older posts
Also think of any other places on your blog that might make sense to include a link to your new post. Do you have resource lists or pages it could be mentioned on?
Power Tip: Who did you link to in your blog post? Or, who has great content on the topic you could link to? Link out and then let the blogger know (they might link back to your post, or share it).
10. Be Intentional About Building Your Community
This final step is the other item that often gets forgotten in traffic and promotion checklists, and like step 1, it’s key to getting results long term.
You’ll discover that popular bloggers easily get 1,000 views on a new post by doing just one or two of the things on this list. It’s because they’ve been intentional about building their community – their mailing list, their social media connections, their group of blogging friends.
So how can you cultivate this for your blog? Simple actions go a long ways.
- Respond to reader comments
- Thank readers for social shares
- Thank bloggers for links
- Reach out to readers and personally interact with them
- Spend 10-15 minutes a day making new connections on social sites and in blogging communities
- Actively comment on blog posts and share content from other bloggers
- Guest post on other blogs
- Host guest posts on your own blog
Look for ways to help others through the content you write and through what you do on social media every day. Be of service and watch what happens as a result.
P.S. Hey, if you found this post helpful, would you share it with a friend? ;)