Are you leveraging your content?
If you’re blogging, writing articles, sending out a newsletter, or even just answering customer questions via email, Twitter, or Facebook, you’ve got CONTENT that you can get CREATIVE with to get more mileage from!
Don’t just use that content once. If you spent the time to write up that blog post or help a customer use your products better in a detailed email, you can reuse that same content (or with slight tweaks) in other ways.
There’s the usual list:
- blog posts
- newsletter articles
- articles for reprint (like EzineArticles.com and WAHM-Articles.com)
- FAQ page
- customer welcome kit
- instruction sheets
- you tube videos
- audio blogs
- facebook fan page content
- free reports
- forum posts
But if you’re looking for a great list of creative ideas to jumpstart even more brainstorming (because there are always more ways to leverage what you’ve already created!) check out this list from Jimmy D. Brown:
It’s actually for how to use and re-use PLR (private label rights) content but you can use these ideas as they are or with small twists to leverage your own content, too!
Question: What’s your favorite way to transform one piece of content (like a blog post, or an answer to a frequently asked question) to build more mileage and exposure from it?
Challenge: Pick one thing you’ve written recently, find a good way to repurpose it, then come share in the comments!