Making Sense of What “Inbound Marketing” Means

Are you still trying to figure out just how this “blogging” thing is supposed to fit into your business?

If it’s a bit fuzzy and you aren’t sure how blogging = business growth (and profit) then check out this helpful infographic from IMPACT Branding & Design.  Step 3 is where blogging fits into the process.

The Inbound Marketing Process From IMPACT Branding & Design

I found this overview helpful in seeing the “big picture” as well as to review areas I might be missing or that I can improve.  How about you?

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6 Comments

  1. It’s eye opening seeing it broken down like this Here’s to blogging:-)
    Dana recently posted… I believe in you like you believe in meMy Profile

    1. Isn’t that cool? It makes more sense when it’s in that step by step format. I love it. And yes, here’s to blogging!
      Michelle Shaeffer recently posted… Are You Waiting to Be Noticed?My Profile

  2. I’ve learned that blogging is a key component of marketing. This chart drives home the specific areas I need to beef up. Thanks for sharing this.
    Flora Morris Brown, Ph.D. recently posted… An expert, and no book?My Profile

    1. I felt the same way looking at it, Flora. Realized where I can fix some gaps. :)
      Michelle Shaeffer recently posted… What Does Your Fortune Cookie Say This Week?My Profile

  3. Michelle, I want to thank you for introducing me to the world of infographic. I don’t have to be sold on the importance of blogging but I’m deligently working on fine tuning #5. Thanks for reminding me of the important steps for growing my business on the internet.
    Adalia John recently posted… 7 Ways to Slow Down to Speed UpMy Profile

  4. I don’t believe number 6 is done enough. We can all throw crap on the internet, but you have to look at the reports and see what’s doing performing and what’s not.
    Doug Muhle recently posted… Raleigh’s #1 Neighborhood Contractor for Over 25 yearsMy Profile

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