Many times we fail as entrepreneurs not because our product or service isn’t great, but because we aren’t stepping out and selling ourselves. We’re stopping the first (or second, or third) time we hear “no.”
A quote I ran across this week that made me think was: “If you don’t sell, it’s not the product that’s wrong, it’s you.” ~Estee Lauder
Watch the video below to find out how Estee Lauder built a super-successful business and three important business lessons we can learn from her.
Find more inspirational videos about successful business owners on the YouTube channel, ModelingTheMasters: http://www.youtube.com/user/ModelingTheMasters