HOW CAN I HELP YOU grow YOUR BUSINESS?
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In my podcast series, “The Art of Actually Giving a Damn”, you'll discover how to grow a successful business – from anywhere in the world — without letting go of who you are and what you care about.
Proving that you can give a damn about something bigger than the “bottom line” AND build a profitable business. Tune in for inspiring, insightful interviews with successful small business owners who balance integrity and ethics with the bottom line.
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In my experience, 80% of success online is determined by one element. It’s what I call your “lingo dynamics”. This is the balance between the words you choose in your content and marketing messaging. That, coupled with how the words fit into the tactical beats, is what shapes how you and your business are perceived. Things like:
Those things, and how they’re received, determine who notices you online and how many people you’re ultimately able to reach and help. In 2015, I received investor capital and began working on my Lingo Dynamics® tool-set. It’s powered by over 34,000 words, all rated, in 3 categories by thousands of real people, for how each word makes them feel. With this system in your toolbox, you never need to guess how people are going to feel about the words you use in your content and messaging.
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