How to Promote Your Blog Posts (Video)


 

If you can’t see the video, click here to watch it on YouTube: http://youtu.be/C_qgr1TPdc0

Want to know more about how I get lots of traffic to my blog?  Don’t miss the free livestream rebroadcast of Adam Urbanski’s Overnight Authority. I’m up Saturday afternoon to share my strategies and secrets for getting more traffic to your blog.

Put it on your calendar now – December 13th – 15th, 2012.  I’ll be in the live chat during the event and can’t wait to connect with you when you tune in.

Get your virtual seat totally free and be sure to share the event with your friends!

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59 Comments

  1. Thanks for giving us the “Real Time.” I was wondering how long it actually took you to do all of that! :-)
    Amethyst Mahoney recently posted… 7 Keys to More Clients: Unlock the Secret to Your SuccessMy Profile

    1. Yes, in 5 minutes I can get all sorts of stuff done. ;) If only real life had the same speed adjustments as Camtasia video does…. LOL
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  2. Michelle, thank you so much for sharing this. It really helps seeing how others do things like promoting, creating and networking :) Its also inspiring and a good butt-kicking reminder as well! As always…you rock!
    Gypsy recently posted… WordPress Plugin Disappointments & Solutions to My SadnessMy Profile

    1. *pow* Consider your bottom kicked. :)

      I find it helpful, too, to see things like this in action.
      Michelle Shaeffer recently posted… 12 Biggest Lessons I’ve Learned from 12 Years in BusinessMy Profile

  3. My goodness, you amaze me all the time! I absolutely LOVE this! Incredible tips. I picked up a bunch of ideas for promoting that I hadn’t been doing. I think my favorite that was like a ‘duh moment’ was to visit commentator’s blogs and comment back!

    Thank you so much!
    gina~
    Gina Macaluso recently posted… Holiday Fun – Your Age by Chocolate Math!My Profile

    1. Great! Glad this was helpful, Gina. And yes, commenting back can be a great way to get your readers to come back to your blog and find new readers, too. :)
      Michelle Shaeffer recently posted… 7 Ways to Make Your List Love YouMy Profile

  4. Bravissimo!!
    (Can you hear the thunderous roar of applause in the background?) :)

    Very unique video, Michelle — love it! One thing I need to do a lot more of is “bookmarking”. I’m really falling short there. And I’m happy to know you’re a fan of Blokube. I don’t see many people talking about it.

    Thank you!

    1. LOL I suppose I’ll *curtsy* then.

      Yes, I need to be more consistent about using Delicious, I’m pretty good with StumbleUpon since I installed the toolbar.

      As far as blogger networks I’m on BizSugar, Blokube, and a couple others (but it’d made the video super long if I’d shown more so I just picked one to go with). I do like Blokube. :)
      Michelle Shaeffer recently posted… What’s Your Biggest Question About Driving Traffic to Your Blog?My Profile

  5. Michelle this is brilliant, I am going to rewatch with an excel spreadsheet so I can do this for every post and maybe some old ones. Did i get this correctly- you post to your fan page twice?
    I love that font- would you share the name.?
    hugs
    Suzie
    Suzie Cheel recently posted… Does Procrastination Block Your Abundance?My Profile

    1. Yes I do. I post once when it goes live and then 2 or 3 days later I’ll post again at a different time of day and with a different headline and/or image.

      The font is freeze and you can find it here: http://www.kevinandamanda.com/fonts/freescrapbookfonts/freeze/
      Michelle Shaeffer recently posted… Create Cool Videos Without Being in Front of the CameraMy Profile

  6. As ALWAYS Michelle, you give invaluable information! Thanks so much for sharing with us! Have a blessed evening :-)

    1. You’re welcome, Michell, and have a wonderful evening, too!
      Michelle Shaeffer recently posted… 12 Biggest Lessons I’ve Learned from 12 Years in BusinessMy Profile

  7. Great video. On the technical side how and what did you use to record the video?
    Michelle S. Hawkins recently posted… Eye Candy Friday: Necklaces 12/07/2012My Profile

    1. Hi Michelle, I used Camtasia. :)

  8. As always, rich, rich content. I consistently promote my blog post across Social Media. I’ve seen my views on StumbleUpon go from barely 2 to 60+ views – for ME that’s a big improvement. I have never used BizSugar or Blokube. Thanks for bringing them to my attention. Continued success!

    1. That’s awesome, Adalia! Up is a good direction for the numbers to go. :) Definitely check those out – also BlogEngage, BlogInteract, etc. There are lots of similar sites and if you can find one with your audience it’s worth it to be active there.
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  9. Can you tell us all the places you posted?
    Alyssa recently posted… 3 Basic Business NeedsMy Profile

    1. In the video? I didn’t keep notes but there are little stickies as you watch it shows them. :) I go much more into detail about it when I present at Overnight Authority and the replay is this weekend (free) at http://overnightauthority.com – it includes a handout with some suggestions for creating a promotional plan, too. :)
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

      1. I have signed up for OA when do you speak?
        Alyssa recently posted… 3 Basic Business NeedsMy Profile

        1. Hey Alyssa, sorry I didn’t catch this reply quicker, but I know you tuned in, so thanks for watching! :)
          Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  10. Nice. I’ll be there on the 13th. Hope to learn some new things! Looking forward to it!
    Regards,
    Barbara
    Barbara Charles recently posted… JustUnfollowMe Already! Do You Have Twitter Followers That Don’t Follow You Back?My Profile

    1. Awesome, look forward to chatting with you, Barbara. :)
      Michelle Shaeffer recently posted… 12 Biggest Lessons I’ve Learned from 12 Years in BusinessMy Profile

  11. GREAT video, Michelle ! Learned about a few new places ! I just finished recording a quick audio tip about E-mail signatures being a marketing opportunity, and Wisestamp.com has this nice feature where it pulls in your latest blog post automatically and displays it on your e-mail signature ;-) But I’m sure you’re already doing that ! Cheers, Sarah
    Sarah recently posted… Set Your Priorities NOW for 2013My Profile

    1. That’s a fantastic tip, Sarah. Email signatures are a great place to include blog posts and promotions, especially for those of us who send out what feels like hundreds of emails a day. LOL
      Michelle Shaeffer recently posted… 7 Ways to Make Your List Love YouMy Profile

  12. promoting a blog is really challenging but this post really can help
    Paul Bola recently posted… Web Designer- An expert whom you should hire!My Profile

    1. Glad this post was helpful, Paul. Once you’ve got your system figured out then you’ve just got to be consistent with it and keep growing your connection channels. :)
      Michelle Shaeffer recently posted… 12 Biggest Lessons I’ve Learned from 12 Years in BusinessMy Profile

  13. Amazing video! Its really very useful for everyone and I would like to share this video to facebook and twitter also. Thanks for sharing with us.

    1. Hey Larry, thanks for commenting and feel free to share the video/post.
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  14. Question for you Ms. Speed Demon – while the video was 5+ minutes & you said the process really took about 30 minutes, do you do it all yourself or does a VA do your posting for you?

    I find it takes me more than 30 minutes alone just to review other people’s posts & comment on them. Are you a speed reader too (LOL)?

    There are certainly some resources here that I haven’t checked into. Thanks again for the juicy tips.
    ~Debra
    Debra Jason recently posted… How is Learning to Ride a Bike Like Working from Home?My Profile

    1. In this video, I think I only read/posted on two blog posts and they weren’t very long. I do read pretty quickly, though I’ve recently been looking into speed reading courses and that’s one of the reasons (realizing how much more I could get done as far as blogging if I could read posts faster).

      Most of the time I do this myself… I should hand it off to a VA, but I actually enjoy the process and interacting on social media especially.

      Once you’ve got a checklist of your steps you want for each post, it’s definitely something you could hand off to a VA to take care of each time you publish a new post. :)

      1. I agree with you about preferring to comment and reply to posts on my own. However, posting the tweets, etc. may be a good job for a V.A. Of course, first one has to have a V.A. they work with. LOL!
        ~Debra
        Debra Jason recently posted… 3 Facebook Tips for Creating Massive EngagementMy Profile

        1. LOL Yes having the VA is a critical part of outsourcing to the VA. ;)

  15. I’m happy to see I’m doing most things right :) I do however have to start scheduling a few more posts for the same blog post, and add it to stumbleupon and delicious.

    Thanks for the other tips as well.

    Do you share your posts on Google+ at all?
    I share mine one my page and profile. I’ve been getting a few +1’s and shares on them, but that’s about it.
    I don’t get much more than that anywhere else either :D

    I’m in the process of changing focus for my business, so it’ll be interesting to see what happens from now on.
    Linda Ursin recently posted… Runes – What’s holding you back?My Profile

    1. I do some. I should be more active on G+ and until I am I probably won’t share every post, just because I’m not participating enough there.

      Definitely one big thing that I do that’s not in the video is to consistently work to grow my following on each of the main networks I’m active on.

  16. Wow. Of all the cool stuff you shared what struck me the most was the very end when you told us it took you only 30 minutes!! As I was watching I was thinking “I guess she dedicates half a day or more to promoting each blog post after she writes it.”

    What I learned: I take way too long to do things because I am way too big a perfectionist!! I read and re-read (and re-read!) everything.

    Thanks for that valuable insight :)

    Heather
    Heather Cottrell recently posted… Is Your Website Scaring Potential Clients Away?My Profile

    1. LOL I’d never get it done if it took that long. I do a LOT of copy and paste. I’m thinking maybe I need to do a couple hour webinar and help people get setup and get their systems figured out for promo because it can be done well, and quickly, with a bit of planning and practice. ;)

      1. Great idea. And, knowing you, you’ll have that webinar up & ready to roll before we know it.
        In the quick little video you did, it seemed like you were cutting & pasting. Practice, practice, practice.
        Thanks.
        ~Debra
        Debra Jason recently posted… How is Learning to Ride a Bike Like Working from Home?My Profile

        1. Yep! LOTS of copy and paste is key to being able to do it quickly. That’s why I leave multiple windows open in the video.
          Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  17. Michelle you never fail to fire me up and inspire me – thanks so much!

    1. Hey Delia, thanks – appreciate you commenting. :)
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  18. Gosh Michelle, I got dizzy just looking at you doing all these things! Jokes aside, really interesting and I’ve learned about a few new places where you can share your blog today.

    Do you find some social media channels are better than other? I am mostly active on Facebook and Twitter and this is a full plate for me so not sure if I’d add anything else to the mix. What is your experience? Thank you!
    Delia recently posted… Conquering “I cannot blog”: I cannot be consistent so why bother?My Profile

    1. For me, Twitter and Facebook are great. I am also on LinkedIn and G+ and do a bit both places but I know especially LinkedIn I could get more traffic from with more focus on it. It just depends on where your audience is though. :)
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  19. Hi Michelle,

    This video was great! I’m a fan of Social Buzz club and was delighted to watch your video to pick up a few tips…and see that you RTed my blog post on your video!! Thx for the share.

    Question with Triberr – how did you find your first tribe? I’ve joined the site but can’t figure out how to join other tribes. Did you start your own first or did you join an existing one?

    1. Hey Malla, SocialBuzzClub rocks – love that site. :) And thanks for making a “cameo” in my video! ;)

      I joined an existing one first. You can find ones that are a good fit if you search by keyword, that’s where I start, then just send a request. :)
      Michelle Shaeffer recently posted… 7 Ways to Make Your List Love YouMy Profile

  20. Hello Michelle,

    Perfect timing. I am about to promote my blog posts, and thanks I found this
    you tube video. Thanks for sharing.
    Jenifer recently posted… 5 Strategies to do Chores While Baby is AwakeMy Profile

    1. You’re welcome, Jenifer. Thanks for watching.
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  21. Brilliant tips! I definitely need to focus more attention on writing more and sharing more, and I hadn’t heard of a number of the syndication sites, so I will be doing a bit of surfing tonight. Cheers,
    sara recently posted… The Mens Linen Suits Have Made Men Become FashionableMy Profile

    1. Awesome, have fun exploring, Sara.
      Michelle Shaeffer recently posted… 7 Ways to Make Your List Love YouMy Profile

  22. This was awesome! You are a beast!! Does your ebook list some of the sites you use to post or do you have a list of them. I guess I can just rewatch your video to see all the places. Sheesh there are so many sites.

    thanks again
    Stephanie

    1. Hi Stephanie, I’ve shared it a couple of times on webinars and will probably do another one soon but I think the highlights would be… email, social networks (twitter, facebook, etc), blogger sharing sites (blokube, etc), sharing networks (socialbuzzclub, etc)… :)
      Michelle Shaeffer recently posted… How to Promote Your Blog Posts (Video)My Profile

  23. Hello Michelle,

    That video is quite fast but I am really impressed by your step by step guide.
    I guess I really need to take sometime to watch this nice video advice.

    thanks!
    Dourgi recently posted… Go To College or Get a Job? Life After High SchoolMy Profile

    1. Yes, it’d be pretty long at regular speed. ;) But hopefully the little notes inserted throughout are helpful as far as knowing what I was doing at each step. :)
      Michelle Shaeffer recently posted… What is Your Big Dream?My Profile

  24. I am dizzy after watching the video. Michelle, you make very nice videos. They are always really well done and nicely edited. I am guessing that Camtasia is well worth the price.
    Suzanne recently posted… Stretch Yourself in the New Year – Goal Setting for the Motivated Financial AdvisorMy Profile

    1. Thanks, Suzanne. I’m just brushing the surface of what Camtasia can do, but it’s fun to play with. ;)
      Michelle Shaeffer recently posted… What is Your Big Dream?My Profile

  25. Hi Michelle,

    Enjoyed your video. Do you do this sort of thing for clients? I’m a marketing consultant and do the same things for clients. Wondering what you’ve found works the best, as my time is limited. For example, if you had to choose 2 or 3 of your top producers, what would they be?

    Thanks!
    Mike
    Mike recently posted… Align Your Small Business Marketing Plan With Your Core ValuesMy Profile

    1. Hi Mike,

      I only work for a handful of clients and it depends on their particular business/audience. We always start with who we want to reach–targeted traffic over massive traffic. So the best options are different for each. I use a lot of other tools/tactics that aren’t in this video depending what our goal is.

      For my own blog, it depends on the particular post, headline, and type of information I’m sharing as well as the ultimate goal for the post. When it’s more about blogging, provided I’ve got a good headline, anything reaching bloggers on Twitter works well for me (so Triberr, scheduled tweets, etc.). When it’s more of how to tutorial then it seems to spread well on Facebook so I’d go for tactics that reach that way work. But that’s just my experience so far.

      I do a lot of tracking links (didn’t have time to go deeply into that in the video) so I can see which tool or tactic traffic came through. That’s definitely helpful in watching for trends to focus on the right things. :)
      Michelle Shaeffer recently posted… Do You Dare Join Me for This?My Profile

      1. Thanks – sorry I missed your reply originally, so thanks for replying via email, too!

        Mike

  26. I’m not someone who comments regularly, but I have to thank you for this post Michelle. I was wondering why you are so popular in the blogging community, and now I can see – you’ve got what it takes, that’s the only secret to success.

  27. Thanks for this video that gives a quick overview of how you can promote over a wide range of different resources. I’ve had someone ask me to join LinkedIn, but my Christian blogs aren’t a business, so I’m uncertain whether it’s appropriate, beneficial, or too time consuming.
    Debra Seiling recently posted… One Bad Choice After AnotherMy Profile

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