You asked for more information about article marketing — what it is and how you can use it to build your business. So I reached out to Corrie Petersen, owner of WAHM-Articles.com, ghostwriter, and asked her a few questions about the basics.
Interview with Corrie Petersen, Article Marketing Expert
1. What is article marketing?
Article marketing is where you write articles related to your business and you share them with others through article directories, blogs, newsletters, or other means. You add a bio to the end of the article and this is how your readers know about the author and their business.
2. Who can use article marketing to promote their businesses?
Anyone can use article marketing to promote their business. It doesn’t matter what your business is or who your market is you have the ability to use article marketing. It’s the perfect way to show others that you’re an expert in your business and that you’re the one they should use when they need what you offer.
3. What topics make good articles? How do you come up with ideas?
There is no such thing as a bad topic in my opinion. There is always something someone is looking for, so the type of articles you can write is unlimited. There are a number of different ways to come up with article ideas. It doesn’t mean that every idea will work for everyone, but they may just work. For me I search for topics that are of interest to my market. I use other article directories and blogs for ideas. I also think about my market and what they would be interested in reading or what would help them the most.
4. For business owners who don’t enjoy writing are there ways they can market their business with articles without writing?
Oh yes definitely there are other ways to do this. If you don’t enjoy writing, don’t know how to write, or just don’t have the time you can hire a ghostwriter to help you make article marketing happen. A ghostwriter does the writing for you, but you get the article and the credit for it.
5. Would you share some examples of articles from different small business owners?
I would be more than happy to do that. WAHM-Articles is full of wonderful authors. Here are some articles they have written.
- 10 Ways to Get Rid of Your Customers
- How to Get Me to Un-Follow Or Un-Friend You on Social Networks
- 10 Article Writing Tips For Writing Quality Articles
- Work At Home Jobs – One Dozen Companies That Hire Telecommuters
- Use Your Direct Sales Business to Make a Profit – Not Give it Away
Thanks so much for stopping by, Corrie!
If you’d like to learn more about basic article marketing to build your business, check out “Establish Your Expertise with Articles.”