When you’ve got a goal of posting every day for a month, it can be a challenge! Make it easier with these tips:
Plan Your Content In Advance
Get your content plan ready and it’ll be as easy as following a map. Start with a calendar for the month. Look at what else you’ve got happening during the month. Are there any holidays? Promotions or special offers you want to share? Are you launching a new product or offering a teleclass? Is there a product you want to promote as an affiliate? Block out the dates that you want to be sure you’re sharing posts around a specific event or topic and then you can see what’s left to fill in with other topics.
Write Topical Series
If you’re launching a new program that teaches readers how to create and paint their own neon purple widgets, then plan for a week or so of posts with content cenetered on that topic. For example:
– Why you should create your own widgets
– What colors work best for widgets and why
– The three reasons I love neon purple for my own widgets
– How I got into painting widgets
– Five things to do with widgets after you’ve painted them
By presenting a series on that topic, you’re getting people interested in those widgets and making it easier to create content since you already know what you’ll be writing about.
This works even if you don’t have a program to launch. Just pick a topic that you know your readers are interested in and plan a series of posts around it. Or choose a topic that you’ve got expertise on that you want to share.
If you do a series a week, you only need to come up with four topics. If you plan well you can connect those topics in a logical order and create a great series of posts for the month that will keep readers engaged and coming back to see what’s next on your blog.
Write in Batches & Schedule Your Posts
I love advance scheduling my blog posts. I write on the weekend and then set my posts to appear throughout the week. This way I can get in that productive writing groove just once for the week instead of trying to do it every day. It also allows me to relax during the week and focus on interacting with blog commenters instead of dealing with creating content. And, if an emergency or situation comes up that requires my focus, I don’t have to worry about my blog because it’s already all set and publishing content on schedule.
With all the great content you’re creating, be sure you’re getting it seen! Use tools like NetworkedBlogs or Facebook notes along with plugins like Twitter Tools to automate notifying your social networks about your new posts. And take the extra few minutes to repurpose that content into podcasts, articles, and other formats to share with a wider audience.
And… don’t forget to join us in the Ultimate Blog Challenge!