Answer this for me: What do you do and why should I choose YOU instead of the others who provide the same product or service that you do? Got a great answer on the tip of your tongue for that one? Share it in the comments–I’d love to hear (read) it! Since you read my [...]
15 Easy Ways Your Business Can Go Earth Friendly
Want to save money by reducing your costs, gain time by increasing your efficiency and build more reasons for clients to do business with you? Be earth friendly! By following the familiar reduce, reuse, and recycle mantra you can save financially, which will allow you to invest more into growing your business or free up [...]
Creative Women Can Rocket in Business
Got a Logo? Or a Brand? Or... Wait... What's the Difference?
One question that can trip up a lot of new business owners is trying to figure out just what the difference is between their “brand” and their “logo” and how those two things work together. As you might notice… I’m technically logo-less. It’s on my list for this year to take the time to properly [...]
Who Do You Want Advice From?
We get advice coming at us constantly from every direction. But unless your neighbor Bill, nosy Aunt Susan, or friend Jack either has a bigger business than you do, has guided others to build what you’re building, or is in your target market, their opinions don’t get to count. We’d be paralyzed trying to follow [...]
Save a Life, Get a Cool Book
When was the last time you purchased a book that literally saved a life? Yeah, I hadn’t done that before, either. Until today. The Domino Project in conjunction with Box of Crayons is working with Malaria No More to help end malaria. When you grab a copy of their new book, $20 of the $25 purchase cost goes [...]
Reward Your RSS Subscribers with a Gift
What do readers get when they subscribe to your RSS feed? A bouquet of beautiful flowers? Okay, that can’t be easily delivered digitally, but you can give them a gift. A freebie offer can encourage readers to subscribe by RSS, or you can use it as a nice unannounced gift for your readers. Here’s how [...]
Blog Branding: Company vs. Promise vs. Name
How should you choose your blog title and blog’s domain name? I got a great question via email recently: Should I use my name for my blog’s domain, my company’s name, or a combination of keywords? When you choose your domain name, you’ve got many choices. You can do www.YourName.com or www.YourCompany.com or you can [...]
Are You Rewarding Your Blog Commenters?
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