Rock Your Website Traffic

** Attention Work at Home Moms, Soloprenuers and Other Small Business Owners **

Discover How to Get Traffic to Your Website—In Just 10 Minutes a Day!

Click the Play button below to listen to a welcome message from Michelle:

You probably invested a lot of money—or time, if you went the do-it-yourself route—creating a website. So it’s frustrating to see dismal results week after week as you’re still struggling to get new customers.

It doesn’t matter if it’s the most amazing website in the world, you MUST have good traffic if your website’s going to make you any money.

Try Searching For Your Products Or Services In The Search Engines… Is Your Website Anywhere To Be Found?

Do You Need This E-Course? An Easy Test!

Go to a search engine and type in your keywords—like “business coaching for women” or “organic baby clothes” or “time management help”—type in a phrases that describes what you sell or what services you provide.

Tip: Don’t use your business name or your name. If people already know who you are, they’ll find you, those aren’t the ones you’re trying to reach with SEO. You want to reach new potential customers who are actively searching for what you offer but don’t know they can get it from you—yet!

Did you come up in the first page? Second page? Third page? If not, the people who are seeking your products or services through the search engine aren’t going to find you either!

If YOU can’t find your website in the search engines,
your prospective customers can’t either.

I know, the whole topic of search engine optimization can seem overwhelming because there’s so much conflicting advice and so much jargon—such as keyword density, white hat, black hat, meta tags, and anchor links. The good news is it doesn’t have to be that hard.

Let’s say you want to make spaghetti for dinner. You could start learning by trial and error how make your own pasta and sauce, simmering hand-crushed heirloom tomatoes along with a bevy of “secret” ingredients for hours. Then you’d taste test, realize it was right, and try a different bevy of secret ingredients. It could take years to create and master your own recipe!

But if your grandmother, an expert cook, shared with you her recipe for pasta and sauce, you could master it with much less time and effort because you’d have a step by step guide in an easy-to-use format. And if you’re somewhat “kitchen-challenged” like me, the recipe version is going to turn out better, with less frustration, than if you attempted to cook it from scratch all by yourself.

And now I’ve done the same thing for you by creating an e-course called Rock Your Website Traffic. Since it’s an e-course—with documents and audio files you simply download to your computer minutes after purchase—you can study right in your own home when it’s most convenient for you.

I’m excited to show you how to draw the search engines to you like bees to honey so you can share your products and services with more people and multiply your sales!

…takes you through every stage of the process…

Michelle Shaeffer’s new ebook, Rock Your Website Traffic, fully answers the classic newbie question of “how do I get more traffic to my website?” Written in plain English, she takes you through every stage of the process from keyword research to structuring your website to be search engine friendly. I would not hesitate to recommend this guide to clients of mine who are new to SEO and online marketing.

—Katherine Reschke, Life and Business Coach
http://www.passionsthatpay.com

Yes, you CAN learn how to zoom your website to the top of search engine listings. It’s not rocket science! It’s just a matter of having someone walk you through the most effective strategies for attracting more traffic.

And you DON’T need to spend a fortune or endless hours of your time. With Rock Your Website Traffic, everything you need is in one place, broken down into easy action steps so you can immediately start attracting more traffic.

Important Note: Search Engine Optimization is a process that requires time. It’s important to understand that you cannot get to the top of the search engines overnight. And I can’t promise you #1 results since that depends on many things including how many of the strategies in this guide you implement, what keywords you’re targeting, and more. But I can teach you what to do, or what to do better, that will help increase your search engine rankings starting now!

Let Me Help You

It’s okay to use the “recipe version” instead of figuring it all out yourself!

…easy to read, and very easy to understand…

“I’m impressed Michelle! Even if I didn’t just read through several books on web design and coding, your e-course is very easy to read, and very easy to understand. I really like the checklist. I’d never in a million years have known that so many things can hinder your site from being displayed toward the top [of the search engine results].”

—Conny, Just Sheepy

Contents of Rock Your Website Traffic

What is Search Engine Optimization and Why Does it Matter?
- Introduction & Terms You Need to Know
- What is Search Engine Optimization?
- How Do Search Engines Work?
- Does it Matter if Your Site is Optimized?

Best Practices in Search Engine Optimization

Getting Started: Choosing Key Phrases to Target
- Brainstorming Keyphrases
- Keyword Research Tools

Make Your Website Search Engine Friendly
- What is a robots.txt File?
- Avoiding Duplicate Content Issues with .htaccess
- Your Domain Name
- Website Navigation
- Creating a Site Map

Targeted Pages: Titles, Meta Tags, Content and Images
- Basics of Good Page Structure
- Building Focus with Header Tags
- Building Relevancy with Quality Content
- Working with Images

Special Circumstances
- What to do When Pages Move
- Dynamic Shopping Carts

Beyond Your Website: Links and Link Swaps
- When to Link to Other Websites
- How to Build Incoming Links

Submitting Your Site to the Search Engines
- Do You Need to Submit Your Site?
- Links to Submissions Pages
- Get Listed Quicker!
- How to Check Your Rankings

How to Get Banned by the Search Engines
AKA What NOT To Do

Getting Started Audio Lessons

  • Lesson 1: What is Search Engine Optimization?
  • Lesson 2: How Do Search Engines Work?
  • Lesson 3: Why Does it Matter if Your Site is Optimized?
  • Lesson 4: Best Practices in Search Engine Optimization

Worksheets & Checklists

  • Keyword/Key Phrase Brainstorming Worksheet
  • 21 Days to an Optimized Website
  • Website Optimization Checklist: Website Factors
  • Website Optimization Checklist: Page by Page Factors
  • Website Rankings Tracker
  • Quick Website Check Up

Don’t worry…

Limited on time? No problem! In just 10 minutes a day, this e-course will take you step by step through 21 easy but critical ways to get higher search rankings.

New to all this “search engine stuff”? The e-course includes audio lessons on the basics so you can get up to speed quickly.

Already know a little about SEO? You’ll benefit from having a fast and easy way to take your knowledge to the next level—without hours of internet searching and sifting through the often conflicting (and sometimes dubious) advice on forums and blogs. Just jump right in and get started!

You really help a reader understand.

Rock Your Website Traffic is GREAT! There is so much here, that I never knew. I find myself re-reading everything. You really help a reader understand.

-Rachelle Mettica, Sweet Valley Candles & Gifts

And that’s only the beginning…

In this package, you will also find:

  • A Dictionary of Terms You Need to Know (isn’t is easier when people *explain* all the big words and industry jargon they’re using?) (p 4)
  • What the two types of search engines are and how they work (p 7) and why you need to optimize your website (p 8)
  • How to choose your keywords, including links to 7 awesome free tools to save you time and brain power (p 12 – p 13)
  • What to do to be sure you won’t get penalized for duplicate content when you really do only have one website (p 17)
  • The quick, easy way to help the search engines find ALL the pages on your website (p 21)
  • What keyword density really is and how it applies to you (p 26)
  • How to optimize an ecommerce website effectively (p 31)
  • What types of websites NEVER to link to (p 32)
  • 15 different ways to build incoming links to your website (p 33 – p 39) including links to make it easy to find the directories, social pages, and other sites you can get links from

    One owner of this ecourse told us, “Your wealth of links alone make this e-course worth double what you are charging!

    You’ll find several pages full of links to directories and other websites you can use to get more links, boosting your SEO and driving more traffic to your website.

  • Three ways to tell who’s linking to you (p 40)
  • Quick links to the URL submission pages for the top search engines (p 41 – p 42)
  • Ten ways websites get banned or dropped from the search engines, often accidentally! (p 43 – p 44) You don’t want to make these mistakes!
  • Plus, links to websites where you can find additional tools and help (p 46)
A perfect blend geared for anyone who desperately needs help getting her website out there!

Wow! Michelle, I can’t believe the content you have so generously shared with us.

I knew just enough about search engine optimization to know that I needed to do it, but I was so overwhelmed at the immensity of the project and had no idea where to start and how to go about doing it. Your checklists made it all so easy and simple!

The wealth of detail you share and the links you give to help us out are tremendous! Your guide is ideal for those who know nothing about SEO, and yet is detailed and information-rich enough for those of us who “get” technology.

A perfect blend geared for anyone who desperately needs help getting her website out there!

-Rebekah Jones, Virtual Assistant and Business Trainer for Real Estate Agents


Stop Being Invisible to Your Customers!!

The sooner you start, the sooner they’ll be able to find you
—so get started today.

Yes—I want to start improving my search engine rankings to get more traffic!

I understand that for ONLY $37.00, I’ll receive instant access to

  • the full 47 page guide
  • 6 worksheets
  • 4 audio lessons
  • free future updates to this e-course

…all designed to help me learn WHAT to do to get better search engine rankings
and HOW to apply it to my website right away.

P.S. If you’re thinking about waiting, consider where you’d be right now if you had started optimizing your website 6 months ago. Don’t wait! The sooner you start, the sooner you’ll see more traffic.

P.P.S. Yes, there is a 90 Day Money Back Guarantee. I want you to have time to try the strategies without feeling rushed. If you start with the rankings tracker, go through the 21 Day Checklist (it’ll only take about 10 minutes a day), and in 90 days you don’t see any improvement in your search engine rankings, just zip me an email and I’ll refund your money. Simple as that.

P.P.P.S. Don’t forget, this e-course is a tax-deductible business expense! (Check with your business accountant for details.) Not only are you getting an amazing amount of information, but you can also deduct it on your taxes. What a great deal!

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