Reprinted with permission from Christine Gallagher’s Communicate Value Newsletter
These six steps were born out of common frustrations I hear from people about understanding how to market online.
Does this sound familiar? “I know I need to figure out all of this social media stuff, but it’s all piecemeal now and I just don’t know where to start!”
You may have noticed how some small business owners seem to attract clients and customers almost effortlessly–while others struggle to keep their business afloat. The reason is that they are following a proven business model to market their business.
The six steps outlined here not only incorporate that proven model, but show you how you can supercharge it by adding social media tools and techniques–leading to more clients, customers and sales.
Without further ado…
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Note: This is part 1 in a 7 part series on how to transform your website to attract your ideal clients.
Do you track which pages/posts/products on your website are the most visited? You can learn a lot by watching your statistics.
We know it’s important to keep learning and growing both as individuals and in our business related knowledge.
Do you spend a bit too much time on Twitter (no, not me!)? Facebook? Reading the news? If you find it challenging to stay focused when you’re online, try this Firefox add-on to help remind you which sites you shouldn’t be at:
One of my goals this year is to do more with video. The article below arrived in my inbox this week and I thought I’d share. For great video resources I also recommend @LouBortone on Twitter. I’m going through his Online Video Rock Star Course and can’t wait to apply what I’m learning.
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